Michelob Ultra – the role alcohol plays in joy, success

3. Sports superstars and an ‘all-star’ cast showing up for Michelob ULTRA Michelob

ULTRA, the fastest growing beer brand in the U.S., brought together Serena Williams, Anthony Davis, Peyton Manning, Brooks Koepka, Jimmy Butler, Alex Morgan and other sports superstars for its Super Bowl commercial. The spot poses thought-provoking questions about the role that joy plays in success and gives viewers a glimpse into their intimate moments off the court, course and field that give these elite athletes the balance they need to succeed at their respective sports.

Budweiser alcohol supports the AD Council

2. Budweiser stepping aside to support COVID-19 vaccine efforts

For the first time in 37 years Budweiser will not have a Super Bowl commercial. Instead, Bud is reallocating the air-time investment to support the Ad Council and its COVID-19 vaccination effort. The funds will go toward public awareness and education throughout the year. 

“By working together across industries we can provide life-saving educational resources to the public, and we’re thankful for Budweiser’s extraordinary commitment that will help bring our nation one step closer to recovery,” says Lisa Sherman, President and CEO of the Ad Council. 

Maluma sells #michelobultra for #anheuserbusch


Michelob ULTRA liked




MALUMA

@maluma
·


A little taste of @MichelobULTRA
Organic Seltzer’s big game commercial. Get thirsty. #RealisBetter
#ULTRAorganicseltzer
#UltraPartner

Maluma sells #michelobultra for #anheuserbusch


Michelob ULTRA liked




MALUMA

@maluma
·


A little taste of @MichelobULTRA
Organic Seltzer’s big game commercial. Get thirsty. #RealisBetter
#ULTRAorganicseltzer
#UltraPartner

Maluma sells #michelobultra for #anheuserbusch


Michelob ULTRA liked




MALUMA

@maluma
·


A little taste of @MichelobULTRA
Organic Seltzer’s big game commercial. Get thirsty. #RealisBetter
#ULTRAorganicseltzer
#UltraPartner