“A key learning from 2020 is that we must prioritize humanity and purpose,” in selling Bud Light alcohol.

4. An epic reunion of Bud Light Legends

This year Bud Light is uniting fan favorites for its Super Bowl ad, including Grammy-nominated artist Post Malone, Cedric the Entertainer, the “I Love You, Man” guy, the Bud Knight, Oracle Susana and more, as they all come together to celebrate and recreate some of the best moments in the history of Bud Light advertising.

The commercial also launches the new Bud Light Legends program, which rewards the fans that have supported Bud Light over the years, and encourages them to ‘Join the Legendary’ at BudLightLegends.com for exclusive rewards, custom merch and legendary experiences. 

Budweiser alcohol supports the AD Council

2. Budweiser stepping aside to support COVID-19 vaccine efforts

For the first time in 37 years Budweiser will not have a Super Bowl commercial. Instead, Bud is reallocating the air-time investment to support the Ad Council and its COVID-19 vaccination effort. The funds will go toward public awareness and education throughout the year. 

“By working together across industries we can provide life-saving educational resources to the public, and we’re thankful for Budweiser’s extraordinary commitment that will help bring our nation one step closer to recovery,” says Lisa Sherman, President and CEO of the Ad Council. 

Shibani Dandekar selling Budweiser addictive alcohol.

Screenshot_2019-12-05 Shibani Dandekar ( shibanidandekar) • Instagram photos and videos

shibanidandekar

Verified

I believe kings are not only those who are handed over the crown when they are born, but those who actually live the feeling and earn it! I admire those who toil hard, beat the odds and rise up against challenges. If you and your crew embody this ‘Be A King’ spirit, here’s your chance to win exciting goodies from Budweiser! ​

1. Follow @BudweiserIndia

2. Tag 3 Kings in the comments using #BeAKing

3. Contest ends 30th August, and 1 lucky winner will be selected by @BudweiserIndia.

Check your DMs to know if you’ve won! ​

#Contest #TagAFriend #KingOfBeers #TagAKing #Friends #Squad