2. Budweiser stepping aside to support COVID-19 vaccine efforts
For the first time in 37 years Budweiser will not have a Super Bowl commercial. Instead, Bud is reallocating the air-time investment to support the Ad Council and its COVID-19 vaccination effort. The funds will go toward public awareness and education throughout the year.
“By working together across industries we can provide life-saving educational resources to the public, and we’re thankful for Budweiser’s extraordinary commitment that will help bring our nation one step closer to recovery,” says Lisa Sherman, President and CEO of the Ad Council.