Lenny Kravitz sells Stella Artois alcohol for Anheuser Busch

5. A rock icon and Stella Artois inviting us to savor moments together 

As the brand known for encouraging everyone to savor life with those who matter most, Stella Artois paired up with legendary musician Lenny Kravitz for a new campaign to inspire people to invest their fortune of heartbeats โ€“ all 2.5 billion of them โ€“ in the things that really make us rich in life โ€“ moments spent together. 

โ€œOver the last year, many of us have found the value of investing our heartbeats and time in each other and discovered all kinds of new ways to come together safely to make memories,โ€ says Lara Krug, Vice President of Marketing, Stella Artois. โ€œWell into the new year now, we want to inspire everyone to keep hedging their bets in shared moments together, so weโ€™re taking the campaign to an exceptionally poignant platform that has long brought people together, Super Bowl LV.โ€

โ€œA key learning from 2020 is that we must prioritize humanity and purpose,โ€ in selling Bud Light alcohol.

4. An epic reunion of Bud Light Legends

This year Bud Light is uniting fan favorites for its Super Bowl ad, including Grammy-nominated artist Post Malone, Cedric the Entertainer, the โ€œI Love You, Manโ€ guy, the Bud Knight, Oracle Susana and more, as they all come together to celebrate and recreate some of the best moments in the history of Bud Light advertising.

Theย commercial alsoย launches theย new Bud Light Legends program, whichย rewardsย the fans that have supported Bud Light over theย years, andย encourages them to โ€˜Join the Legendaryโ€™ at BudLightLegends.com for exclusive rewards, custom merch and legendary experiences.ย 

Michelob toxic alcohol with sparkling water ft. Don Cheadle

โ€œWhatโ€™s real and whatโ€™s fake?โ€ is the question Michelob ULTRA Organic Seltzer is asking during its first Super Bowl commercial. Featuring Don Cheadle and a host of celebrity look-alikes, the ad reveals that everything is not always as it seems โ€“ but itโ€™s easy to choose Michelob ULTRA Organic Seltzer – a beverage thatโ€™s as real as it tastes with zero carbs, zero sugar, no artificial aftertaste and USDA organic certification.